SUMMARY

I was the Bidding and On-Set Production Coordinator for WW’s Winter 2021 Campaign. This was a big project and fully integrated campaign, with Broadcast, OLV, Social, Digital, and Stills Photography deliverables. The campaign was shot over several days in several locations (Long Island, Seattle, Portland, and Indianapolis) with spots narrated by WW Celebrity Ambassadors Oprah Winfrey and Ciara as well as showcasing real WW members. The spots also promote their new and most holistic myWW+ weight loss digital program.

I had a blast working on this job, and this was my first experience on a COVID Safe Set. Additionally, during my staff tenure with Honor Society, I became certified as a COVID Compliance Manager, and actively stay abreast of the latest safety practices for Commercial Production implemented by the AICP.

For the Long Island portion of the project, in addition to supporting the initial bidding process, I worked as the On-Set Coordinator in prelight and for all 3 shoot days. For all other locations, I managed the COVID screening process in Pre-Production, coordinated setup for a Client/Agency NYC Virtual Village for the Portland shoot, and organized all final wrap books.

SERVICES PROVIDED

LIVE ACTION PRODUCTION MANAGEMENT
PROJECT MANAGEMENT
PRODUCTION ACCOUNTING

CREDITS

CLIENT: WW (formerly Weight Watchers)

AGENCY: DiMassimo Goldstein

DIRECTOR: Cynthia Wade

LINE PRODUCER: Leslie Lucey

PRODUCTION COMPANY: Honor Society

EDITORIAL: Nomad Edit

MY ROLE: Production Coordinator

YEAR COMPLETED: 2020

SHOOT LOCATION: Long Island, NY

TV & OLV SPOTS - :30 & :15

SELECT STILLS FROM VIDEOS

RESPONSIBILITIES

Collated production and post-production notes on creative calls
Executed client invoicing and creating job number
Managed all financial aspects of shoot such as creating POs, tracking actuals, creating Client overage memos, processing invoices, and reconciling petty cash logs
Collected and processed crew timecards and start paperwork
Organized location and talent contracts, distributed production insurance COIs, and ordered equipment and catering
Booked agency travel and arranging crew transportation
Distributed call sheets, shoot schedules, and stills/video shot lists
Art department support by tracking expenses, auditing POs, and organizing prop and artwork releases
Wardrobe department support by coordinating wardrobe shipments and tracking expenses
Delegating responsibilities to Production Assistants on set to perform various errands, equipment pickups, and catering setup
Provided client services and proactively solve problems on set
Organized and assessed final wrap books